How FRONTIER Works for Local Advertisers
FRONTIER helps local businesses turn magazine attention into measurable digital action — through offers, QR codes, claims, redemptions, and reporting.
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A walkthrough of how FRONTIER works will appear here.
Everything you need to know
What FRONTIER Is
FRONTIER is a hyperlocal print-and-digital magazine delivered directly to households in a specific neighbourhood. Each edition covers one community and features a curated selection of local businesses. Readers hold it, read it, and scan it — connecting your business to them digitally.
What the $1,500 Founding Package Includes
Your founding package includes a full advertiser feature in the quarterly print magazine, a digital business profile, a business mini-app (menu, services, gallery, updates), a dynamic QR scan code, one active offer campaign per quarter, claim tracking, and your business reports dashboard.
How Print Connects to Digital Action
Every FRONTIER advertiser gets a unique QR code printed in the magazine. When a reader scans that code, they're taken directly to your current offer or business profile. The scan is recorded, the reader can claim your offer, and everything flows into your reporting dashboard — all without an app download.
How Claims and Redemptions Work
A reader scans your QR code and claims your offer. They receive a unique claim code. When they visit your business, a staff member scans or enters their claim code to verify it. The claim is confirmed as redeemed, a receipt total can be recorded for basket lift tracking, and the data appears in your reports.
How Business Reports Work
Your business reports dashboard shows QR scans, offers claimed, verified redemptions, estimated basket lift, and campaign investment vs. return estimates. Reports are updated in real-time as activity happens. You can track performance by quarter and compare across campaign periods.
How Add-Ons and Zone Expansion Work
After your first quarter, FRONTIER offers optional campaign add-ons: Bonus Drop participation, Extra Digital Magazine features, Strong Offer Strategy Support, and more. As new neighbourhoods (zones) launch, founding advertisers get priority access to expand their reach to adjacent communities.
How Campaign Readiness Protects Everyone
Before launch, FRONTIER reviews your offer to ensure it's strong enough to generate real reader action. A weak or unclear offer wastes your investment and reader attention. Campaign readiness review means every advertiser in the magazine is set up to actually succeed — not just show up.
How to Request a Founding Slot
Each FRONTIER edition has 30 founding advertiser slots. Slots are category-exclusive within the edition — once a café claims the café slot, no other café in that neighbourhood can advertise. To request a slot, fill in the inquiry form on the Founding 30 page. FRONTIER will follow up within one business day.
Ready to claim your slot?
Founding slots are category-exclusive and limited to 30 per edition. Early movers protect their category.